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Uaetimesmagazine > Blog > Featured > Dreamwaver: The UAE-Born Beauty-Tech Brand Making Waves in Women’s Lives
Featured

Dreamwaver: The UAE-Born Beauty-Tech Brand Making Waves in Women’s Lives

NEWS DESK
Last updated: May 11, 2025 7:35 am
By NEWS DESK
4 Min Read
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A New Wave in Beauty-Tech, Born in the UAE

In a world where beauty often feels complicated, time-consuming, and salon-dependent,
Dreamwaver is shaking things up with a fresh approach — blending innovation, simplicity, and
empowerment. Founded in November 2024 and proudly homegrown in the UAE, Dreamwaver
isn’t just another beauty-tech brand. It’s a movement rooted in making beauty more accessible,
more efficient, and more empowering for every woman.

Contents
A New Wave in Beauty-Tech, Born in the UAEThe Spark Behind the BrandMore Than a Tool — A Confidence BoosterBuilt Around Women, Not Just For ThemA Founder with VisionMaking Waves, Made EasyConclusion: A Beauty Brand for the Future

The Spark Behind the Brand

The idea for Dreamwaver came from a simple insight: modern women deserve effortless styling
without the stress. Traditional curling tools are often bulky, hard to use, and far from
travel-friendly. Dreamwaver’s answer? A smart rotating curling wand designed to create
salon-quality beach waves at home, in minutes, and with zero hassle.
Just press a button — no burns, no confusion, no salon appointments. Whether you’re preparing
for a big meeting or a last-minute dinner, Dreamwaver makes great hair days simple and
stress-free.


More Than a Tool — A Confidence Booster

Dreamwaver isn’t only about curls; it’s about confidence. The brand’s mission is clear: make
styling easy, help women feel amazing, and create a space where self-expression and support
thrive.
From the ultra-simple two-button technology to the ergonomic, travel-friendly design, every
detail of Dreamwaver’s curling wand is engineered with real users in mind. It’s light, intuitive,
and built to fit into daily routines — not complicate them.


Built Around Women, Not Just For Them

What sets Dreamwaver apart is its deep commitment to community. The brand doesn’t just sell
a product — it builds relationships. From influencer collaborations and salon partnerships to
user-generated content challenges, Dreamwaver has created a vibrant ecosystem of women
who inspire and support one another.
Whether it’s through local events or honest customer feedback, Dreamwaver listens, adapts,
and grows with its audience. It’s not just a beauty brand — it’s a sisterhood.


A Founder with Vision

At the helm of Dreamwaver is Fady Khoury, a former advertising strategist with over 15 years of
experience leading campaigns for major regional and international brands. Known for his
creative edge and results-driven thinking, Fady launched Dreamwaver with a mission: build a
beauty-tech brand that doesn’t just sell — but solves, connects, and empowers.
By merging storytelling with innovation, he’s created a brand that reflects the needs of today’s
women while honoring the spirit of the UAE — bold, progressive, and community-driven.


Making Waves, Made Easy

Dreamwaver’s tagline — “Make Waves, Make It Easy” — says it all. It’s not just about hair; it’s
about impact. Whether you’re styling for confidence or stepping into your power, Dreamwaver is
here to make it easier.
In a market flooded with trends, Dreamwaver stands out by staying true to its values:
Simplicity, empowerment, inclusivity, and innovation — all wrapped in one sleek, smart beauty
tool.


Conclusion: A Beauty Brand for the Future

Dreamwaver represents the future of beauty in the UAE and beyond. It’s more than a curling
wand. It’s a tool for confidence, a symbol of self-expression, and a platform for real connection.
With technology that works, a message that matters, and a community that grows stronger by
the day, Dreamwaver is making waves — and inviting every woman to do the same.


Follow the vision:
Instagram: @mydreamwaver @fadyfk
Website: www.mydreamwaver.com  LinkedIn : Dreamwaver and Fady Khoury 

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